A leading analogical thinker and business change agent who helps organisations to transform frontline sales and service teams. After spending over two decades leading and changing large scale Sales, Service and Marketing functions, Gideon knows what truly engages frontline teams.

Key Business Achievements:-

1. Transformed national customer sales and service channels improving sales effectiveness
2. Advised Qantas leading up to succesful launch of Qantas Assure health insurance
3. Built successful high-performance management teams to achieve bottom line results
4. Provided leadership that turned a culture from toxic to dynamic